2018 Business Confidence Forecast

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The WBA Conducted the 2018 Business Confidence Survey in November 2017 and received an unprecedented number of respondents in our region—from supervisors and managers to C-level executives and business owners—in a broad spectrum of industries. The optimism expressed below will result directly in increased purchasing of your goods and services.

2018 Whatcom County Business Confidence Survey Results

Click the link below to read the Survey Monkey detailed responses:

https://www.surveymonkey.com/results/SM-NGXQS3SX8/

SALES FOR 2018

Up Over 10%:           25.53%

Up 5–10%:               33.74%

About the Same:        29.79%

Down 5–10%:             6.38%

Down 10% or More:    2.55%

PROFITABILITY FOR 2018

Up Over 10%:           20.43%

Up 5–10%:               30.87%

About the Same:        40.43%

Down 5–10%:             5.65%

Down 10% or More:    2.61%

STAFFING LEVELS FOR 2018

Up Over 10%:             7.83%

Up 5–10%:               20.00%

About the Same:        64.78%

Down 5–10%:             6.09%

Down 10% or More:    1.30%

CAPITAL INVESTMENT FOR 2018

Up Over 10%:           14.10%

Up 5–10%:               23.79%

About the Same:        53.74%

Down 5–10%:             5.73%

Down 10% or More:       2.64%

Respondents by Industry

Professional Services 19.49%

Retail/Wholesale      11.86%

Manufacturing         11.44%

Construction/
Development         11.02%

Financial Services      8.47%

Government Agencies
Educational Institutions 5.19%

Healthcare                 5.19%

Real Estate                4.76%

Transportation           4.33%

Technology               3.46%

Agribusiness              3.03%

Hospitality/Recreation 1.30%

Other:                      10.59%

Location of Business

City of Bellingham: 51.74%

In Bellingham, but outside
Bellingham city limits: 7.39%

Other city in Whatcom Co.: 21.74%

Unincorporated Whatcom Co. :    19.13%

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